I love baseball. I hate ALS. When the opportunity arose to use one to help eliminate the other, my hand went up quicker than Mookie Betts can turn on an inside fastball.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

“START WITH HEALTHY”

Humana believes that there is always a reason to achieve your best health. No matter your age. All you need to do is Start With Healthy.

“HUMANA NATIONAL SENIOR GAMES”

Humana has long been a supporter of The National Senior Games, and the athletes that compete in them let nothing (not even death) stop them from competing. These are just two examples of the awe-inspiring participants who continue to shatter long-held stereotypes of seniors.

“HUMANA REASON RING”

Finding a reason to achieve your best health helps propel you in to action, and hopefully remind you to keep yourself on the road to better health. So, why not create a physical reminder of that reason? We found seniors who are growing, not fading, and who do whatever they can to maintain their best health, and presented them with a Reason Ring to remind them of why they should continue to do so.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION, COPYWRITING

In addition to running on national TV, these commercials were shared on GE Capital’s social channels: Twitter and LinkedIn. Longer versions of the TV commercials were created for YouTube and GECapital.com.

This campaign was a huge success for GE Capital, increasing leads per month 33% and consideration by 10 percentage points, from 27% to 37%.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

Within the walls of Pfizer are some of the brightest minds on earth, fueled by a passion to discover groundbreaking medicines that change the world we live in. These films were created to shed light on some of the amazing people advancing medicine on a daily basis. These were then shared on Pfizer's digital and social channels.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

Debuting during the Super Bowl, and part of an integrated campaign, “Nod” helped Pepsi MAX experience a 12% growth in its 3-month launch, giving the entire Diet Pepsi Cola business just the rejuvenating boost it was after.

Running internationally, "Penguin" proved the old proverb: the grass is always greener on the other side. Especially when the other side is poolside, and they serve Pepsi.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

After the launch, Gillette’s body wash portfolio experienced double-digit sales turnarounds and became the fastest growing North American male body wash brand of 2010.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

Ahh, golf. Where you can be just as good as Tiger (sort of).

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

Every day, at any time, you could be thrust in to action. No matter who you are or what you do, when your moment comes you need to be prepared. These web films (along with print and microsite) dramatize the need to have technology at your fingertips that is second nature.

In its first quarterly report as an independent company, Motorola Solutions' revenue rose to $2.246 billion from $1.983 billion with this work at the forefront of all their communications and sales content.

The microsite also took home a Webby Award and was shortlisted at Cannes.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

For most people, a Saturday afternoon at Lowe’s is a chance to pick up a few bags of mulch and a socket wrench.

6-time Sprint Cup Champion Jimmie Johnson is not most people.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

It started out as a simple print ad about Peanut Butter M&Ms. It ended up on the packaging and a race car.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

Part of the Campaign For Nursing’s Future, this spot highlights what we all know, but sometimes forget - nurses are incredible.

The campaign generated the single highest number of social interactions in the company’s history and helped drive record funding for ancillary nursing programs and earned a Silver Effie Award.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

Starbucks. Ever heard of 'em?

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

Welcome to the world of Dew. A magical place with talking appliances, exploding heads, and magic rainbows.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION

Nestled in the foothills of the Wasatch Mountains in Salt Lake City, the Huntsman Cancer Institute is one of the world’s premier cancer research and treatment centers. Unfortunately, not too many people outside of Utah know about it.

These spots and the accompanying print aimed to change all that.

The campaign was a huge success, increasing overall awareness and perhaps most importantly, donations.

ROLE(S): CREATIVE DIRECTION, ART DIRECTION